Pricing pressure from multiple directions
The preset assumes a $100 list price, $5 delivery cost, a 10% coupon, 20% VAT, 30% affiliate payout, 5% refund reserve, and standard 2.9% + $0.30 Stripe fees.
Most digital sellers price from the top line and miss the stacked costs underneath it. This digital product pricing calculator starts with a realistic launch scenario so you can see the net profit, margin, and break-even list price after VAT, coupons, affiliates, refunds, Stripe fees, and delivery cost.
The preset assumes a $100 list price, $5 delivery cost, a 10% coupon, 20% VAT, 30% affiliate payout, 5% refund reserve, and standard 2.9% + $0.30 Stripe fees.
Net profit and break-even list price tell you whether the offer survives real selling conditions. If those numbers look weak, your launch plan probably needs a higher price, a smaller discount, or a lower partner cut.
Open the live calculator, swap in your own refund rate, VAT treatment, product cost, or affiliate terms, and share the scenario link with a partner before you commit to public pricing.