Profit After Fees

Digital product pricing calculator

Price your digital product around the money you actually keep

A price can look healthy until Stripe, VAT, coupons, affiliate payouts, refund reserve, and product cost each come out. Start with a real scenario, then open the calculator and replace the assumptions with your own numbers.

  • Built for templates, ebooks, courses, paid downloads, and lightweight software.
  • Shows net profit, margin, break-even price, and the price needed for your target margin.
  • Free, no signup, your numbers stay in your browser.

Worked example

A $100 product with a 10% coupon, VAT, affiliate payout, and refund reserve keeps $40.84.

The preset uses a $100 list price, $5 delivery cost, a 10% coupon, 20% VAT, a 30% affiliate cut, a 5% refund reserve, and standard 2.9% + $0.30 Stripe fees.

Result

You keep $40.84 per sale — 54.45% of the $75.00 you keep after VAT.

At this cost stack, you break even at a $11.49 list price. To clear a 20% margin on net-of-VAT revenue, list at $17.02 or higher.

List price
$100.00 before discounts. The 10% coupon brings the sale price to $90.00.
VAT and fees
$15.00 to VAT, $2.91 to Stripe.
Partner and risk
$22.50 to the affiliate, $3.75 set aside as refund reserve.
Net profit
$40.84 per sale after the full stack, including $5.00 delivery cost.
Open this scenario in the calculator

Coupons, VAT, affiliates, and refunds in one pass

Run the deductions together instead of trusting a top-line list price. The calculator shows how a discount changes the sale price, how VAT changes revenue, and how partner payouts and refund reserve affect the amount left.

Target margin, not just break-even

Breaking even only proves the sale did not lose money. Profit After Fees also shows the list price needed for your target margin so you can decide whether the product can support the discount or partner terms you want.

Your numbers stay yours

The math runs in your browser. Nothing is sent to a server, saved to an account, or hidden behind an email gate.

More tools

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